FIBO - a trade fair/congress for experts in fitness, nutrition and health...and what were we doing at this fair?
We love raising awareness about healthy eating...and yes, we are a vitamin gummy bear brand that aims to make it easier to integrate vitamins into everyday life without having to swallow artificially tasting pills/tablets or dissolve cumbersome effervescent tablets in water.
Furthermore, we at IvyBears believe we set the benchmark in our segment. Why? Well, firstly, our founder Kaan has been involved with gummy bears since he was five years old (though unknowingly at the time), and from his twenties onwards, he was knowledgeable and proactive. Secondly, because his older son was reluctant to take vitamins in the traditional way (z.B. (through vegetables or fruit), the intrinsic motivation to select the very best ingredients for IvyBears and to have them tested multiple times by numerous renowned testing institutes such as the SGS Fresenius Institute.
IvyBears is not just another brand of vitamin-enriched gummy bears for us. IvyBears are characters on a mission to raise awareness about vitamins, to sensitize people to them, and to spread this message to the world.
That's why we are who we are and that's why we are u.a. also at FIBO :-)